Joking?

Are They Joking?

Heidi at Euphoric Reality points me to a story about a Nike advert that is apparently causing some objections among incredibly brain-dead kind-hearted British folk. The image in the ad is of a soccer player, who has painted himself white with a red cross that makes up his hands and arms, and from his face to his belly. The red cross is done in a ragged sort of style, with the effect that the soccer man looks a bit like a bloody albino.

It isn't the bloody-albino effect causing the protest, though, but rather:

Rev Rod Thomas of Church of England evangelical group Reform was not convinced. ‘It’s quite a disturbing image and because the paint is wet, it really looks like blood,’ he said. ‘It therefore brings to mind the crucifixion to many people, and why Nike would want to do that, I haven’t a clue, unless it is simply as a publicity stunt.’

Now, we all know -- as does the Reverend Rod, who mentions it later -- that the red cross on a white field is the Cross of St. George, which happens to be the national flag of England. It is also the flag used by supporters of England's soccer team. So, as to why you'd want to paint an English soccer player with the Cross of St. George, it takes very little imagination for a thinking man to sort that out.

As for the intentional crucifixion imagery...

That was really the whole reason for the flag.