A lot of people are getting that sinking feeling, apparently. Here's another NYT piece from someone who just noticed that you can find out a lot about what those "silent majority" voters think if you look at their unfashionable Facebook pages instead of spending all your time on Twitter. (I won't link to the NYT, but you can find this article by searching for "What If Facebook Is the Real Silent Majority?"
Listen, liberals. If you don’t think Donald Trump can get re-elected in November, you need to spend more time on Facebook.They're just now learning that it can be frustrating to deal with a media machine hostile to one's own narrative:
Pro-Trump political influencers have spent years building a well-oiled media machine that swarms around every major news story, creating a torrent of viral commentary that reliably drowns out both the mainstream media and the liberal opposition.
The result is a kind of parallel media universe that left-of-center Facebook users may never encounter, but that has been stunningly effective in shaping its own version of reality. Inside the right-wing Facebook bubble, President Trump’s response to Covid-19 has been strong and effective, Joe Biden is barely capable of forming sentences, and Black Lives Matter is a dangerous group of violent looters.
Um, well, yeah.
Maybe Mr. Trump’s “silent majority,” in other words, only seems silent because we’re not looking at their Facebook feeds.
“We live in two different countries right now,” said Eric Wilson, a Republican digital strategist and digital director of Marco Rubio’s 2016 campaign. Facebook’s media ecosystem, he said, is “a huge blind spot for people who are up to speed on what’s on the front page of The New York Times and what’s leading the hour on CNN.”The closing argument is that right-wingers have an unfair advantage in emotional engagement, and Facebook doesn't help censor them enough.
After the 2016 election, the Times admitted that it had somehow missed the story, and it earnestly set about at self-correction. Like many other outlets, the paper sent reporters to talk to Americans who had put Trump in the White House. It was a new beat, almost a foreign bureau—heartland reporting—but that focus soon faded as the president’s daily depredations consumed the media’s attention. This election year, news organizations grown more activist might miss the story again, this time on principle—as they avoid stories that don’t support their preferred narrative. Trump supporters are hoping for it. . . . Nothing will harm a campaign like the wishful thinking, fearful hesitation, or sheer complacency that fails to address what voters can plainly see.As Glenn Reynolds warns nearly every day, though, don't get cocky.